Product Line Color Update

Client: King Plastics Corporation

Category: Building Materials

Scope: Update color line for Starboard ST polymer sheet

Project Objective: King Plastic Corp. wanted to update their color offering of the KingStarboard ST line which is a polymer building sheet. Starboard ST is used in commercial and residential settings as highly durable wall coverings, architectural partitions, cabinetry, and furniture. It was available in 9 colors and they were looking for more trend-forward but still enduring colors to add to the line and also direction on colors that could be removed.